We are trying to create blogs for SEO reasons. Is it better to have a blog software installed on our own site to create a URL like - http://blog.mydomain.com or will a blog on wordpress site with links to our site achieve the same/better result?
I would like to start a free Wordpress blog on the Wordpress site (not my own domain) but I don't like the themes they provide. Can I use a downloaded theme on there? I have seen some Wordpress hosted blogs with different themes, so it looks like it's possible.
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